Toy brands increasingly develop packaging and prepare surprises so that toy unboxing, popular among kids on YouTube, will look good on camera (Chavie Lieber/Vox)

Chavie Lieber / Vox:
Toy brands increasingly develop packaging and prepare surprises so that toy unboxing, popular among kids on YouTube, will look good on camera  —  Kids are obsessed with YouTube unboxing videos.  The toy industry is taking notice.  —  New York City's Javits Center is a big, boring building that hosts big, boring conferences.

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https://ift.tt/2OoMNiV March 24, 2019 at 05:50AM https://ift.tt/gaIxo5